“Bruce is one of the most dynamic and prolific producers in the financial services industry. His ability to put into action his concepts and ideas is unparalleled. A fabulous speaker and communicator, writer and humorist, Bruce has thrilled audiences around the world with his straight forward, unbiased look at life, success, financial concepts and his spiritual journey. An outspoken Christian, Bruce puts his faith into action daily by demonstrating his love for others through his generosity of time, talent and treasures. He is simply the best. I heartily recommend Bruce for any audience or client. He will always do his best to bring lasting value to his clients, friends and family. There is none better.”

– Guy Baker

“Dear Bruce, I’ve written this recommendation of your work to share with other LinkedIn users. “Have benefited greatly from listening to Bruce, on cassette in the early 80’s and more recently on CD’s. A true visionary and passionate speaker, Bruce has inspired me and many others in our wonderful business, to stay focused and committed to to the role that we play in the financial lives of Canadians. If you have not had the chance to hear Bruce speak to you via CD or in person, do yourself a favour and seek the opportunity. He delivers an outstanding message you will never forget!” Service Category: Financial Advisor Year first hired: 1981 (hired more than once) Top Qualities: Expert, High Integrity, Creative.”

– Goeff Carter

“Since Sep 11/09 and our meeting, I have probably listened to “Legacies and Lifeboats” a dozen times. In typical Etherington style, simple concepts based on historical facts told with such great compassion and conviction! In turn, Bruce, I have now designed a one page Life Insurance Summary that I have used in two separate meetings resulting in two par insurance sales! Thank you so much for this CD set!”

– Dan Haney

I read Bruce Etherington’s book “See The People” once again over the summer. “See the People” directly focuses on activity and getting in front of many prospects on a daily basis. It is an easy read and can be read over and over again. The principles of consistent and varied prospecting and appointment activity are very aptly captured and conveyed in this book.

– Dan Haney

“Dearest Bruce, just opened the above and there you are on page 18! (MDRT official publication – “Round the table”) Since coming back from Indy I’ve renewed my inspiration to write bigger and higher levels of business. You’ll be pleased to know I have listened to your CD’s more than once now, and guess what? Once you start looking for bigger cases they appear! It’s been sometime since I have opened or closed cases of serious substance and having listened to your CD’s I feel reinvigorated! With love and thanks Asvin Chauhan Cert PFS Managing Director”

– Asvin Chauhan Cert PFS

“Hi Bruce, Enjoyed your fellowship, talk, encouragement and grace. You are a Champion. Thanks for your continuing generosity with your mentoring cds, and high touch. Your main platform address as a Gold Medal performance at the Olympics of our great industry (MDRT 2009) Well done! “

– Godfrey Philips